WhatsApp Templates · Courier & Parcel
WhatsApp message templates for courier and parcel operators
Courier and parcel operators need roughly six templates: four utility messages for pickup confirmation, delivery windows, failed attempts and address corrections, one marketing template for a bulk-shipping discount, and one proof-of-delivery note. Every delivery message maps to a parcel the recipient is expecting, so they are almost all utility.
A parcel is only as good as its last mile. WhatsApp delivery notices reach the recipient on the phone they already hold, which cuts failed attempts and the cost of a second run.
Pickup confirmed
UtilitySend it when: When a shipment is collected
Hi {{1}}, your parcel {{2}} has been picked up. It is on its way to {{3}} and we will keep you posted.Delivery window
UtilitySend it when: On the delivery day
Hi {{1}}, parcel {{2}} is out for delivery and should reach {{3}} between {{4}}.Delivery attempted
UtilitySend it when: When nobody is available
Hi {{1}}, we tried to deliver parcel {{2}} at {{3}} but nobody was available. Reply here to arrange another attempt.Bulk shipping offer
MarketingSend it when: When targeting regular shippers
Hi {{1}}, we are offering reduced rates on volume shipments this quarter. Reply here if you would like a quote.Address correction
UtilitySend it when: When delivery details are wrong
Hi {{1}}, the address on parcel {{2}} looks incomplete. Please confirm the full address so we can deliver it.Delivered
UtilitySend it when: On successful delivery
Hi {{1}}, parcel {{2}} was delivered to {{3}} at {{4}} and signed for by {{5}}.How the category changes what you pay
- Every template is submitted under one category, and Meta assigns the final one in review. A utility template that reads like a promotion can be reclassified as marketing, which changes both the rate and the opt-in requirement.
- Since 1 October 2026, service messages are charged per delivered message after the first 1,000 free service messages per business phone number per month. The allowance does not roll over and there are no volume tiers.
- Inbound messages are free, and a customer-initiated message opens the 24-hour customer service window. Anything you start outside that window needs an approved template.
Courier & Parcel on WhatsApp: common questions
Templates for other industries
Send these from your own number, with a team behind it
BNex runs the official Meta WhatsApp Cloud API with a shared inbox, campaign broadcasts and a visual flow builder. Connect a number, submit these templates, and start on the free plan — no credit card.