BNex
WhatsApp, run like a real business system.
A shared inbox, campaigns, contacts, automation and a prepaid wallet — one product, on your own verified WhatsApp number, built on Meta’s official Cloud API.
Do you actually need this?
- One person answering WhatsApp from a phone → use the free WhatsApp Business App, not this.
- Several agents on one number, or repeat campaigns to opted-in customers → you need a platform.
- A purchased contact list → wrong on every platform. We won’t help with it.
BNex is in staged rollout. Access is opened deliberately so each deployment is set up correctly against Meta’s verification and template requirements.
What BNex does
Most WhatsApp stacks are four separate tools held together by webhooks. Every seam between them is somewhere a message can be lost.
Shared team inbox
Many agents on one WhatsApp number, with assignment, internal notes and clean handover so a customer is never asked the same question twice.
Contacts and audiences
Contact records, groups and segments built from real conversations — so a campaign targets people who actually opted in.
Broadcast campaigns
Scheduled campaigns to opted-in audiences using approved templates, with delivery reporting back into the same system that runs the inbox.
Workflow automation
Trigger-based flows that acknowledge instantly and route to the right person, and hand to a human the moment that is the better answer.
Prepaid wallet
Messaging spend visible before a campaign runs, instead of an invoice that arrives after it — so campaign planning accounts for real cost.
Official Cloud API
Your own verified business number, your own WhatsApp Business Account, running under WhatsApp’s own rules. No unofficial automation that risks the number.
Learn the platform first
You can evaluate WhatsApp platforms without talking to a vendor. These guides answer the questions that actually decide the project.
comparison
API vs Business App
The WhatsApp Business App is a free phone-based app for a single operator with no API, while the WhatsApp Business Platform (often called the WhatsApp Business API) is a paid, multi-agent, programmable service built for teams, automation and broadcast at scale.
guidance
Getting API access
Getting WhatsApp Business API access means creating a Meta Business Portfolio, verifying the business, adding a phone number that is not already on WhatsApp, and sending your first approved message template — the whole process is usually measured in days, not months.
guidance
Template approval
WhatsApp message templates are reviewed against the category you submit them in — the most common rejection is a marketing-flavoured template submitted as utility, and the fix is to describe a specific action the customer already took rather than a reason to buy.
guidance
Shared inbox setup
A WhatsApp shared inbox lets many agents work one WhatsApp number at once, with each conversation assigned to one owner — the hard part is not the software, it is agreeing how conversations get assigned, handed over and closed.
reference
Pricing explained
Since 1 July 2025 Meta charges per delivered template message rather than per conversation, categorised as marketing, utility or authentication — and a large share of real business messaging is free, because service replies and utility templates inside an open 24-hour customer service window cost nothing.
Why BNex
Why BNex
BNex is a WhatsApp Business Platform suite that combines a shared team inbox, broadcast campaigns, workflow automation and a prepaid wallet in one product, built on Meta’s official Cloud API rather than an unofficial automation workaround.
We combine strategic design with high-performance engineering to build digital engines that drive growth for mid-size to enterprise partners.
Securing limited slots for Q3 2026.