WhatsApp Templates · Cleaning & Housekeeping
WhatsApp message templates for cleaning and housekeeping services
Cleaning companies need roughly six templates: four utility messages for roster confirmations, access instructions, rescheduling and quality follow-up, one marketing template for a deep-clean add-on, and one invoice reminder. Repeat cleans run on tight rosters, so utility messages do most of the work.
A cleaning round lives and dies on access and consistency. WhatsApp keeps the door code, the roster change and the quality check in one thread, and cuts the morning calls asking who is coming today.
Clean confirmed
UtilitySend it when: When a slot is booked
Hi {{1}}, your clean at {{2}} is set for {{3}} at {{4}}. Let us know if anything changes.Access details
UtilitySend it when: Before the first visit
Hi {{1}}, please confirm the door code for {{2}} so the team can get in. Reply here with any changes.Roster change
UtilitySend it when: When a visit has to move
Hi {{1}}, we need to move your {{2}} clean to {{3}}. Sorry for the shuffle. Reply here if that does not work.Deep clean add-on
MarketingSend it when: When offering an extra service
Hi {{1}}, we can add a deep clean of {{2}} to your next visit this month. Reply here if you would like it.Quality check
UtilitySend it when: After a visit
Hi {{1}}, how was today's clean at {{2}}? Reply here with anything we should fix next time.Invoice reminder
UtilitySend it when: When a payment is due
Hi {{1}}, your invoice for {{2}} is due on {{3}}. You can pay by transfer or on the link below.How the category changes what you pay
- Every template is submitted under one category, and Meta assigns the final one in review. A utility template that reads like a promotion can be reclassified as marketing, which changes both the rate and the opt-in requirement.
- Since 1 October 2026, service messages are charged per delivered message after the first 1,000 free service messages per business phone number per month. The allowance does not roll over and there are no volume tiers.
- Inbound messages are free, and a customer-initiated message opens the 24-hour customer service window. Anything you start outside that window needs an approved template.
Cleaning & Housekeeping on WhatsApp: common questions
Templates for other industries
Send these from your own number, with a team behind it
BNex runs the official Meta WhatsApp Cloud API with a shared inbox, campaign broadcasts and a visual flow builder. Connect a number, submit these templates, and start on the free plan — no credit card.