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WhatsApp Templates · Cinemas & Venues

WhatsApp message templates for cinemas and venues

Cinemas and entertainment venues need six templates: four utility and two marketing. Utility covers ticket confirmation, showtime reminders, booking payments and refunds or reschedules; marketing covers new releases and group offers.

Tickets are bought on impulse and showtime is unforgiving. WhatsApp gets the ticket, the screen and the timing to the guest immediately, and handles the reshuffle when plans change.

Ticket Confirmation

Utility

Send it when: After a ticket purchase

Hi {{1}}, your booking for {{2}} on {{3}} at {{4}} is confirmed. Show your QR code at screen {{5}}.

Showtime Reminder

Utility

Send it when: Two hours before the show

Hi {{1}}, your show starts at {{2}} in {{3}}. Doors open 20 minutes earlier. Reply YES to confirm you are coming.

Booking Payment Request

Utility

Send it when: When seats are held but payment is pending

Hi {{1}}, your seats for {{2}} are held until {{3}}. Reply PAY to complete the booking before they release.

Refund or Reschedule Notice

Utility

Send it when: When a show is cancelled or moved

Hi {{1}}, the {{2}} show on {{3}} has moved to {{4}}. Reply REFUND for a full refund or KEEP to hold your seats.

New Release Announcement

Marketing

Send it when: Opening advance bookings for a film

Hi {{1}}, advance bookings for {{2}} open today at {{3}}. Reply BOOK for the link.

Group Booking Offer

Marketing

Send it when: Promoting bulk or corporate bookings

Hi {{1}}, groups of {{2}} or more get a discounted rate this {{3}}. Reply GROUP and we will set it up.

How the category changes what you pay

  • Every template is submitted under one category, and Meta assigns the final one in review. A utility template that reads like a promotion can be reclassified as marketing, which changes both the rate and the opt-in requirement.
  • Since 1 October 2026, service messages are charged per delivered message after the first 1,000 free service messages per business phone number per month. The allowance does not roll over and there are no volume tiers.
  • Inbound messages are free, and a customer-initiated message opens the 24-hour customer service window. Anything you start outside that window needs an approved template.

Cinemas & Venues on WhatsApp: common questions

Send these from your own number, with a team behind it

BNex runs the official Meta WhatsApp Cloud API with a shared inbox, campaign broadcasts and a visual flow builder. Connect a number, submit these templates, and start on the free plan — no credit card.