WhatsApp Templates · Museums & Exhibitions
WhatsApp message templates for museums and exhibition venues
Museums and exhibition venues need six templates: four utility and two marketing. Utility covers ticket confirmation, visit-slot reminders, group bookings and workshop details; marketing covers new exhibitions and member previews.
Visitors plan a slot and arrive with questions, while schools and groups need coordination. WhatsApp confirms the time, shares directions and keeps a booked group together on the day.
Ticket Confirmation
UtilitySend it when: After tickets are booked
Hi {{1}}, your entry to {{2}} on {{3}} between {{4}} is confirmed. Show this ticket at the gate.Visit Slot Reminder
UtilitySend it when: The day before a booked visit
Hi {{1}}, your slot at {{2}} is tomorrow at {{3}} and last entry is {{4}}. Reply YES to confirm.Group Booking Details
UtilitySend it when: When a school or group visit is scheduled
Hi {{1}}, your group visit on {{2}} is confirmed for {{3}} people. The meeting point is {{4}}. Reply ACK to confirm.Workshop Confirmation
UtilitySend it when: After a workshop or guided tour is booked
Hi {{1}}, you are confirmed for the {{2}} workshop on {{3}} at {{4}} and materials are provided. Reply YES if you need directions.New Exhibition Announcement
MarketingSend it when: Opening a new show
Hi {{1}}, our new exhibition {{2}} opens on {{3}}. Reply OPEN for timings and tickets.Member Preview Invitation
MarketingSend it when: Before a major exhibition opens to the public
Hi {{1}}, members get a preview of {{2}} on {{3}} before public opening. Reply PREVIEW to reserve a slot.How the category changes what you pay
- Every template is submitted under one category, and Meta assigns the final one in review. A utility template that reads like a promotion can be reclassified as marketing, which changes both the rate and the opt-in requirement.
- Since 1 October 2026, service messages are charged per delivered message after the first 1,000 free service messages per business phone number per month. The allowance does not roll over and there are no volume tiers.
- Inbound messages are free, and a customer-initiated message opens the 24-hour customer service window. Anything you start outside that window needs an approved template.
Museums & Exhibitions on WhatsApp: common questions
Templates for other industries
Send these from your own number, with a team behind it
BNex runs the official Meta WhatsApp Cloud API with a shared inbox, campaign broadcasts and a visual flow builder. Connect a number, submit these templates, and start on the free plan — no credit card.