WhatsApp Templates · Pilgrimage Tours
WhatsApp message templates for pilgrimage operators
Pilgrimage operators need six templates: four utility and two marketing. Utility covers booking confirmation, itinerary and packing lists, darshan slot timing and pickup details; marketing covers new group departures and early-bird offers.
Pilgrim groups include elderly travellers who book through family and need clear, calm instructions. WhatsApp reaches them and the person who paid in the same thread for every itinerary and pickup change.
Booking Confirmation
UtilitySend it when: After a group booking is paid
Hi {{1}}, your {{2}} yatra from {{3}} to {{4}} is confirmed. Boarding details will follow closer to the date.Itinerary and Packing List
UtilitySend it when: A week before departure
Hi {{1}}, here is the {{2}} itinerary and packing list for your {{3}} trip. Reply READ once you have noted the essentials.Darshan Slot Timing
UtilitySend it when: Once temple timings are allotted
Hi {{1}}, your darshan slot is on {{2}} at {{3}}. Please reach the gate by {{4}} with ID. Reply YES to confirm.Pickup and Reporting Details
UtilitySend it when: The day before departure
Hi {{1}}, report to {{2}} at {{3}} for the {{4}} departure. Carry your ID and regular medicines. Reply for the coordinator's number.New Group Departure
MarketingSend it when: Announcing a new yatra batch
Hi {{1}}, our next {{2}} group departure is on {{3}} with a few seats left. Reply SEAT to reserve.Early-Bird Offer
MarketingSend it when: Promoting a festival-season yatra
Hi {{1}}, book the {{2}} yatra before {{3}} at the current rate. Reply DETAILS for the full schedule and inclusions.How the category changes what you pay
- Every template is submitted under one category, and Meta assigns the final one in review. A utility template that reads like a promotion can be reclassified as marketing, which changes both the rate and the opt-in requirement.
- Since 1 October 2026, service messages are charged per delivered message after the first 1,000 free service messages per business phone number per month. The allowance does not roll over and there are no volume tiers.
- Inbound messages are free, and a customer-initiated message opens the 24-hour customer service window. Anything you start outside that window needs an approved template.
Pilgrimage Tours on WhatsApp: common questions
Templates for other industries
Send these from your own number, with a team behind it
BNex runs the official Meta WhatsApp Cloud API with a shared inbox, campaign broadcasts and a visual flow builder. Connect a number, submit these templates, and start on the free plan — no credit card.