Free tool

WhatsApp link generator

A wa.me link opens a WhatsApp chat with a number you have not saved, and an optional ?text= parameter pre-fills the first message. Build one below, copy it, and put it on your site, your email signature or an invoice.

0 characters — WhatsApp messages can be long, but a short opener gets more replies.

Your link

https://wa.me/<number>?text=<your%20message>
Test it

This runs entirely in your browser — the number and message are never sent to us.

How the link is built

  1. 1. Country code, then the number. wa.me wants the full international number with no plus sign and no leading zero — so a local number beginning 0 loses that 0.
  2. 2. The message is URL-encoded. Spaces become %20, line breaks become %0A. Encoding the same text twice is the most common reason a link arrives with stray % signs in it.
  3. 3. Nothing is sent until they press send. A click-to-chat link opens the composer with your text already in it. That is what makes it safe to publish — you are not messaging anyone on their behalf.

Where a click-to-chat link belongs

  • • A “Message us” button next to your phone number, not instead of it.
  • • Email signatures and invoices — the chat opens on the device the mail was read on.
  • • Order confirmations and delivery notes, so a customer can reply without retyping an order number.
  • • Local listings and directories that accept a website URL but not a chat button.

If you are sending the first message rather than receiving it, a link is the wrong tool: business-initiated messages need an approved template. The industry template library has real, sendable examples, and the platform guides cover approval and pricing.

Questions people ask

Getting replies, not just clicks?

A link gets someone into the chat. BNex runs what happens next — a shared inbox for your team, template campaigns and a flow builder, on the official Meta Cloud API. Start free, no card.