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WhatsApp Templates · Tuition centres

WhatsApp message templates for tuition centres

A tuition centre needs five utility templates and one marketing template. Class confirmation, class reminders, homework reminders, progress reports and fee-due reminders are utility because they relate to classes the student is enrolled in; a holiday revision-class offer is marketing.

A tuition centre is judged on small things: whether the child attended, whether the homework was set, whether the fee is due. Parents are the payer and the student attends, so a message to the right person at the right moment does most of the office work.

Class confirmation

Utility

Send it when: When a student joins a weekly slot.

Hi {{1}}, {{2}}'s weekly {{3}} class at {{4}} is confirmed for {{5}} at {{6}}. Reply here if you need a different slot.

Class reminder

Utility

Send it when: On the day of a scheduled class.

Hi {{1}}, a reminder that {{2}} has {{3}} at {{4}} today at {{5}}. Reply here if {{2}} will be late.

Homework reminder

Utility

Send it when: When homework has been set and is due.

Hi {{1}}, {{2}}'s {{3}} homework is due on {{4}}. It covers {{5}}. Reply here if something is unclear.

Progress report

Utility

Send it when: Periodically, for an enrolled student.

Hi {{1}}, here is {{2}}'s update from {{3}}: {{4}}. Next we will work on {{5}}. Reply here if you would like a call.

Fee due reminder

Utility

Send it when: Before a monthly or term fee falls due.

Hi {{1}}, the {{2}} fee of {{3}} for {{4}} is due on {{5}}. Reply PAID once done, or here if you need to discuss options.

Holiday revision offer

Marketing

Send it when: A revision class the family did not book.

Hi {{1}}, we are running revision classes at {{2}} over {{3}}. Reply BOOK and we will reserve a place for {{4}}.

How the category changes what you pay

  • Every template is submitted under one category, and Meta assigns the final one in review. A utility template that reads like a promotion can be reclassified as marketing, which changes both the rate and the opt-in requirement.
  • Since 1 October 2026, service messages are charged per delivered message after the first 1,000 free service messages per business phone number per month. The allowance does not roll over and there are no volume tiers.
  • Inbound messages are free, and a customer-initiated message opens the 24-hour customer service window. Anything you start outside that window needs an approved template.

Tuition centres on WhatsApp: common questions

Send these from your own number, with a team behind it

BNex runs the official Meta WhatsApp Cloud API with a shared inbox, campaign broadcasts and a visual flow builder. Connect a number, submit these templates, and start on the free plan — no credit card.