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WhatsApp Templates · Dance & Music Academies

WhatsApp message templates for academies

Academies need six templates: four utility and two marketing. Utility covers enrolment confirmation, class reminders, fee collection and recital details; marketing covers trial classes and new batch launches.

Students and parents juggle timetables, and a reminder often decides whether a class is attended or skipped. WhatsApp keeps schedules, fees and performance updates in front of the whole family.

Enrolment Confirmation

Utility

Send it when: After a student is enrolled

Hi {{1}}, {{2}} is enrolled in our {{3}} batch starting {{4}}. Timings and venue details stay in this thread.

Class Reminder

Utility

Send it when: On the morning of each class

Hi {{1}}, your {{2}} class is today at {{3}}. Reply COMING to mark attendance or ABSENT if you cannot make it.

Fee Due

Utility

Send it when: Five days before the monthly fee is due

Hi {{1}}, the {{2}} fee for {{3}} is due on {{4}}. Reply PAID after payment so we can update the records.

Recital or Exam Details

Utility

Send it when: When a performance or exam date is set

Hi {{1}}, the {{2}} is on {{3}} at {{4}}. Report by {{5}} in costume. Reply YES to confirm participation.

Trial Class Offer

Marketing

Send it when: When a new term opens

Hi {{1}}, we are offering a free {{2}} trial class this week. Reply TRIAL and we will hold a slot for you.

New Batch Announcement

Marketing

Send it when: A new batch is opened for a popular level

Hi {{1}}, our next {{2}} batch starts on {{3}} with limited seats. Reply BATCH to reserve a place.

How the category changes what you pay

  • Every template is submitted under one category, and Meta assigns the final one in review. A utility template that reads like a promotion can be reclassified as marketing, which changes both the rate and the opt-in requirement.
  • Since 1 October 2026, service messages are charged per delivered message after the first 1,000 free service messages per business phone number per month. The allowance does not roll over and there are no volume tiers.
  • Inbound messages are free, and a customer-initiated message opens the 24-hour customer service window. Anything you start outside that window needs an approved template.

Dance & Music Academies on WhatsApp: common questions

Templates for other industries

Sports Academies6 templatesMartial Arts & Self-Defence6 templatesCultural Event Organisers6 templates

Send these from your own number, with a team behind it

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